Top 10 List of Books To Help Your Clients Kickoff a Fabulous 2009

So here we find ourselves past the holiday season.   We now have a great opportunity to make a positive impression on our top clients and referral sources!  Sending books to top clients and referral sources is one of the most memorable follow up strategies I use. It’s creative, different, and is just not done enough!  The following are my Top 10 books to send to a business owner or top sales professional for 2009.  In choosing this selection I found myself thinking of the many types of clients and referral sources i have.  This selection should include a great title for any possible business owner or sales professional which may be on your list.

#1 The Greatest Salesman in the World by Og Mandino

“At last!  A book on sales and salesmanship that can be read and enjoyed by veteran and recruit alike!  I have just completed The Greatest Salesman in the World for the second time-it was too good for just one reading-and in all sincerity, I say that it is the most readable, most constructive and most useful instrument for the teaching of sales as a profession that I have ever read.” F.W.Errigo, Manager U.S. Sales Training Parke, Davis & Company

#2 Think and Grow Rich by Napoleon Hill
“At American billionaire Andrew Carnegie’s bidding, Hill studied the characteristics of these achievers and developed 15 “laws” of success intended to be applied by anybody to achieve success. Think and Grow Rich! condenses these laws further and provides the reader with 13 principles in the form of a philosophy of personal achievement.” Wikipedia

#3 Rich Dad, Poor Dad by Robert Kiyosaki
“Rich Dad Poor Dad is a starting point for anyone looking to gain control of their financial future.” USA Today

#4 The Tipping Point by Malcolm Gladwell
“Fascinating enough for the general reader, Gladwell’s work is a particular boon for businesspeople looking for inspiration on how to top their own ideas into popular crazes.” Publishers Weekly

#5 The 8th Habit by Stephen Covey
“An absolute must-read for aspiring business executives who want to significantly increase their personal effectiveness in the workplace and at home.  Covey has created a brilliant blueprint for both career and personal success in the new millennium.”  Douglas Conant, President and CEO, Campbell Soup Co.

#6 Tribes by Seth Godin

“Tribes is a must read for all of us.  It’s up to each one of us to lead in today’s new kind of world.”  Bill Bradley, Former U.S. senator  Tribes is one of my favorite reads of 2008!  It’s is truly inspiring, showing the value and simplicity of becoming a leader.  Keep an eye out for my future post on Tribes.

#7 Beach Money by Jordan Adler

“If you plan on building a large successful network, I recommend reading Beach Money.  Jordan’s stories are inspiring and each one has something that you can put to use immediately.”  Ivan Misner, NY Times Best-selling Author and Founder of BNI

#8 E-Myth by Michael Gerber
“The mythic and often disastrous assumption is that people who are experts regarding technical details of a product or service will also be experts at running that sort of business.  Many small business owners eventually realize that just as they had to learn the technical skills, they have to learn business growth and management skills.”  Wikipedia

#9 Excuse Me, Your Life is Waiting by Lynn Grabhorn

“I can’t believe it.  In the three months since reading this, I’ve almost doubled my sales and settled a couple of long-standing problem in my marriage.  I’m recommending this book to management.” O. T., Regional Sales Manager

#10 The Four Hour Work Week by Timothy Ferriss
“Stunning and amazing, from mini-retirements to outsourcing your life, it’s all here.  Whether you’re a wage slave or Fortune 500 CEO, this book will change your life!”  Phil Town, #1 New Your Times bestselling author

#11 101 Perfect Chocolate Chip Cookies by Gwen Steege
Number 11 in my top 10 just to check and see if you are still reading!  Honestly the best gift and easiest way to bribe me is with homemade chocolate chip cookies!  Who can resist that?

I could have easily listed 20 more books in this top 10 so if I am missing one you think should be on the list please leave a comment with your suggestion and why you think the book should be on the list.  The more selection and recommendations the better!

In writing this post I kept thinking back to my corporate career.  During the holidays I would receive well over 20 boxes of candies from clients and vendors.  The candy made no lasting impression due to the amount I received.  A book is completely different!  If I received a book during the first few weeks of the New Year it would stand out amongst all the previous gifts.  I would remember who sent the book to me and it would positively affect our relationship.

11 thoughts on “Top 10 List of Books To Help Your Clients Kickoff a Fabulous 2009”

  1. Hi Alan,
    Thanks for the list – some titles I put on my Amazon wish list are: Beach Money & Excuse Me, Your Life is Waiting. Thanks!
    I would also put 101 Perfect Chocolate Chip Cookies, but I don’t think my diet coach would approve 🙂
    Have a fabulous 2009!

  2. Got most of them so I must be in good company. I would suggest “Made to Stick,” “Failing Forward” and “The Goal” to help round out your list.

  3. A very appropriate and timely book is Debbie Ford’s The Best Year of Your Life.
    It is a fantastic book and has really motivated me to live a great life in 2009. It really exposes the fact that most of us aren’t happy because we live lives based on wishful thinking. Wanting and waiting for our fantasies to come true. But wishful thiking and producing fantacies of a good life has never helped produce a good life. She recommends that what we seek is not “out there” like a new job, more respect, or a more loving companion… but the FEELINGS we get from those things we wish for. She says that those feelings are actually already within us, and gives the reader a detail plan on how to take the actions that will produce those feelings we seek RIGHT NOW.

    If you are like me and feel that you are not living your best life possible… this book will expose what’s holding you back and provide actionable steps to make 2009 your best year yet!

    Rather than wait for a hard copy of the book, I got digital copy from

    Al Gregory

  4. Great Forum! Just wanted to share a forgotten but great resource that will not only keep you well-read but also save you a bunch of money. Reading is a wonderful thing – imagine if books were banned – what would we do? The greatest resource for me has been my own public library! Many of these books are E-books and can be read very easily without waiting for Amazon shipments! I just reserved a popular book in hard copy and will be notified when it is returned. In the meantime, the librarian informed me that if I couldn’t wait….it is online! By the way, if you want to speak to someone with really great manners and extremely gentile – speak to a librarian. They rock!

  5. I’ve read half the top 10 books on this list (#1, 2, 4, 8, 10 — personally met Michael Gerber about 18 years ago) and I always seem to eat more than half the chocolate chip cookies in any batch my kids make. I’ll have to check out the others on this list that I haven’t read yet.

    There are two books that have had a profound impact upon me: “What Happy Companies Know” by Dan Baker (and 2 others) and “How To Win Customers and Keep Them For Life” by Michael LeBoeuf–I think the latter should be the Bible for every business. I also really enjoyed “Nuts!” — the story about Southwest Airlines. Thanks for posting this list.

    2009 will be a great year!

  6. Thank you for all of your comments! I will be adding all your recommended books to a new list and post so readers can explore your recommendations! I know for me the greatest gift I can give someone is a book, the best gift I can give myself is to read a book that has been recommended to me!

  7. Great list! I have added Excuse Me, Your Life is Waiting by Lynn Grabhorn to my list. I memorized The Greatest Salesman in the World by Og Mandino twenty years ago and gave away 100’s of copies. Time to revisit. This is the fourth time this month I have seen this book mentioned. Three I found inspiring last year are The 29% Solution by Ivan Misner, The Attractor Factor by Joe Vitale and an annual must read The Science of Getting Rich by Wallace Wattles.

    Thank you for the Forum.

  8. I love to read and give books along with cash to my kids every Christmas.

    They know how much value I put into reading (productive material) so when I give them one or two books, they understand that there is value in the material.

    Two books that I have given them that are not on your list are:
    ‘The Secret’ by Rhonda Bryne and ‘Success is a Choice’ by Rick Pitno

  9. Curious:

    What do the people in this group think about the book ‘Outliers?’

    I have not read it, but from what I understand it points to other environmental
    events that play a major role in a persons success.

    For instance: Working for a great manager at IBM and working for a manager at
    the DOT. Take the same person and the same intelligence, drastically change their enviornment and you drastically change the out come associated with that persons success. This has lead me to consider making drastic changes in where I spend my time.

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